Reverse image search makes purchasing and marketing easier

Reverse image search makes purchasing and marketing easier

Written by Ryan Osborne

10 October 2024

You might think of the Windows Photos app as a basic tool for viewing and managing images. But with an upcoming update to Windows 11, there’s a new feature that could be very useful for your business: Visual Search with Bing.

With the update, you’ll be able to do a reverse image search straight from the app, showing you similar images and related information.

How can this benefit your business?

Let’s say you’re looking at a photo and you want to know more about a product, place or person in the image. Reverse image search is a faster way to get the information you need.

It’s a great tool for eCommerce store owners – you can use it to find out who else is selling a product, compare pricing, or track down new suppliers.

Marketing teams can also use it to easily find similar visuals to use in campaigns, or to make sure images aren’t being used elsewhere. It also helps you check the origin of an image to make sure you have permission to use it.

If your business is in property or research, you can save time by using reverse image search to quickly identify the locations or objects you see in photos.

Microsoft has also made it easier to flick through your photos and edit images by improving navigation and introducing a quick access editing tool right in the app.

Another big bonus: You’ll now be able to sync Photos with iCloud – great for teams that use Apple devices alongside their Windows PCs.

These features should be rolling out soon in a future Windows 11 update.

If you haven’t already upgraded your business to Windows 11, it’s time to start thinking about it. We can help make it easy – get in touch.

You May Also Like…

Start it on your phone… finish it on your PC?

Start it on your phone… finish it on your PC?

If you work on your phone while you’re on the move, it can be a hassle to find the right file once you’re back at your PC. Here we tell you about a cool new feature coming to Windows 11 that will help.

We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. View more
Cookies settings
Accept
Privacy & Cookie policy
Privacy & Cookies policy
Cookie nameActive

Who we are

Our website address is: The Tech People Group LTD trading as The Tech People.

Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service Privacy Policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies

If you leave a comment on our site you may opt in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year. If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser. When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed. If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue. For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent

Visitor comments may be checked through an automated spam detection service.
Save settings
Cookies settings